Dual MBA

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    Dual MBA.

    International Accredited Dual MBA Degree – Rome/Paris or Rome/London.

    The SSM-INSEEC Dual Masters university degree program provides our MBA students with a strong set of international experiences and opportunities. During the course of the program, the Dual MBA offers students an international perspective both in and out of the classroom.

    Leveraging the experiences of two dynamic business schools, students’ networks of classmates and professors will be doubled, while Dual MBA graduates may become stronger candidates for employers with master’s degrees from both the Swiss School of Management in Rome and INSEEC in Paris or London. With time spent in Rome, Paris or London, students can truly make friends from all over the world! The program ends with a six-months paid internship, either in Paris or London.

    Ranked among the best MBA Programs worldwide:

    The Swiss School of Management’s MBA University Degree is awarded in collaboration with INSEEC Business School, whose MBA Degree is ranked among the best Programs worldwide and accredited by the Association of MBAs . Furthermore, the SSM MBA Degree is fully accredited by the IACBE and CHEA-Council for Higher Education.

    Our MBA degree is also accredited by the Department of Veterans Affairs in the USA. SSM is a quality certified school by EduQua, the Swiss Quality Certification label (accredited by the Swiss Federal Government) for Institutions of higher and continuous education.

    The Dual MBA program can be completed within 18 or 24 months. The Program starts in September or in January in Rome, at Swiss School of Management, where you will go through all core courses and specialize in Global Management and Leadership. After one year at SSM in Rome, you’ll move to INSEEC Paris or London for another six months of school. Once you’re done with your academic track, INSEEC will organize interviews for you to go for a paid internship either in Paris or in London. At the end of your journey, you will graduate with an international accredited dual-MBA degree and six months of work-experience. The internship is not mandatory to obtain the Dual MBA degree.

    MBA Faculty and Courses:

    Our outstanding MBA faculty, with real work experience, exposes students to relevant, cutting-edge ideas and practices allowing students to put their knowledge into practice from their first day in business school. Upon successful completion of the core curriculum each student progresses towards the Dual MBA Degree. INSEEC & SSM will award one Diploma with both logos and stamps. Candidates may choose from a variety of specializations including the ones form INSEEC in Paris and London.


    After finishing the program at both the Swiss School of Management and INSEEC, a transcript with the examination results of each candidate will be sent to the Swiss school of Management. The thesis defense will be done in Rome.

    Dual MBA Course Structure:

    The Master of Business Administration program consists of 15 courses subdivided into 10 core courses and a specialization module comprised of 3 courses.

    It is mandatory to submit a final project/thesis or business plan in order to graduate, which will be accounted for one additional core course offering 8 credits (2 courses). Most courses are worth 4 credit points and are assessed by either an examination, assignment, or a combination of both. The Master of Business Administration (MBA) is granted to participants who achieve 60 ECTS (European Credit Transfer System).

    MBA classes are given mostly in the evening to accommodate for professionals who work or for students who would like to work or pursue an internship.

    MBA Schedule:

    Core Courses:
    • Globalization: This course focuses on and facilitates further discussion of the implications of globalization for businesses and investigations of the primary economic dimension connected with the proliferation of globalization. The main objective of this class is to familiarize students with ideas, concepts, and ways of analyzing globalization as well as the encouragement of thinking about the future agenda for global leaders in such a changing environment.
    • Leadership 360 Degrees: The objective of this course is to help students acquire and develop skills in relation to effective leadership within organizations. Students will understand and compare different approaches, theories and methodologies about leadership and will practice leadership behaviors through class exercises and assignments.
    Furthermore, students will go through the process of the “Personal Success Profile”, which is a personal goal achieving process featuring the Leadership Day at the Adventure Camp in Ostia
    Goals of the course:
    1. Understand the principal components of a leader’s contribution to high performance working
    2. Understand the different ways leadership has been defined, assessed and appreciated in the academic and managerial context
    3. Practice different behavior indicators related to leadership skills in a working environment
    4. Evaluate elements of key leadership and management theories and translate theoretical constructs to practical applications
    5. Have a personal development plan, which includes the development of key leadership behaviours.
    • Accounting & Financial Management: Students are taught the basic topics in accounting and financial management. Accounting: Topics include accrual accounting, financial statement analysis, tax accounting, backup schedules, ratio analysis, public filing (10-K) review and other selected accounting topics. The principal focus is on those aspects of accounting most in use by decision-makers, and most useful to students. Financial management: Topics include the function of financial markets, analysis of risk and return, time value of money, valuation of financial assets (stocks, bonds, derivatives), capital structure capital budgeting and other select corporate finance topics. The principal focus is on those aspects of analysis most in use by decision-makers, and most useful to students.
    • International Law And Ethics: This course will introduce students to the basic concepts and problems of public international law, ethics and of the international legal system.  The course will cover main topics in this field, such as the sources of international law, the jurisdiction of the States, international law and use of force, and the relationship between international law and the internal law of the States. It will also address more specific issues such as the international law of human rights and international criminal law. In addition, this course will review and discuss a number of international tribunals, as well as certain treaties, resolutions and other international legal instruments of importance.
    • Global Macroeconomics & International Finance: In this course students assess theories of international monetary relations (often termed by economists as global macroeconomics) and international finance concepts.
    Global Macroeconomics: Topics covered include international trade, monetary theory, international finance, foreign exchange markets, balance of payments (and trade deficits), capital mobility, government fiscal and monetary policies, international macroeconomic cooperation, economic crises, and the role of international institutions.

    International Finance: Students learn international finance concepts and develop skills to analyze business potential in emerging markets. We study various international finance tools including hedging, forward and futures markets, exchange rates. Political, economic, social, and legal frameworks, among others, are studied and discussed. Emphasis is put on the impact of the financial sector on economic development, performance, and crises.
    • Final Thesis Project: By the end of the MBA program, you will be able to apply what you have learnt to your company, and elaborate your own business project. You will raise your own questions, decide on methods that can be used and, by a comprehensive analysis, conclude to your own recommendations. The summary of the business project, called thesis, should present an original argument, business case or business plan that is carefully documented from primary and/or secondary sources. The thesis must have a substantial research component and a focus that falls within the scope of topics studied during your specialization. It must be written under the guidance of an advisor who is knowledgeable in this area of study. As the final element in the master’s degree, the thesis gives you an opportunity to demonstrate expertise in the chosen research area.  The thesis should present and investigate a hypothesis or a research question. Alternatively, you can construct a business plan.  A business plan is a formal statement of a set of business goals, the reasons they are believed attainable, and the plan for reaching those goals. It includes a description of a company or small business, its services and/or products and how the business will achieve its goals. The plan includes the overall budget, current and projected financing, a market analysis and its marketing strategy approach. In a business plan, a business owner projects revenues and expenses for a certain period of time and describes operational activity and costs related to the business.
    • Negotiating Globally: Students will learn how to navigate national culture when negotiating deals, resolving disputes, and making decisions in teams. Rather than offering country-specific protocol and customs, Negotiating Globally provides a general framework to help negotiators anticipate and manage cultural differences incorporating the lessons of the latest research with new emphasis on executing a negotiation strategy and negotiating conflicts in multicultural teams. We explain how to develop a negotiation planning document and how to execute the plan, how the cultural environment affects negotiators’ interests, priorities and strategies, how to distinguish good deals from poor ones and good negotiators from poor ones as well as showing how resolving disputes is different from making deals, emphasizing on how negotiation strategy can be used in multicultural teams.
    • Organizational Behavior And HRM: This course leads the student to understand the core management principles which apply to individuals, as well as medium and large organizations. We will cover some concepts and theories related to human resource management and organizational behavior. The field of organizational behavior is the study of human behavior within organizations. This includes what people think, how they feel and why they think, feel and act in a certain way. If we can find answers to the above questions, we can exercise better control over human behavior and create a more motivated, efficient and effective functioning organization. In this course, we will study individuals singularly, as well as in the form of teams and groups, and we will try to gain an understanding of individual characteristics and group dynamics that shape individual attitudes and behaviors. In addition, we will also talk about some system level components, including organizational culture and major management functions. The main idea behind this course is to equip students with the knowledge to understand, predict and control human behavior, and help their current or future organizations by becoming more efficient and effective managers. Furthermore, we will go into the core tasks of a Human Resource Manager and understand the daily routine in the HRM department.
    • Competitive Strategy: The course intends to demonstrate that decisions affecting the expansion of the firm are neither obvious nor totally determined by the technological or economic forces generally associated with globalization. The course focuses on the concepts of Porter as well as SWOT analysis.  Comparisons are drawn between the differences of the fundamental economic, financial, and political factors affecting the international expansion of the firm from purely domestic factors. The course examines the internationalization of the firm as being a sequential decision-making process, operating at the country, industry, corporate, business, and subsidiary levels of analysis. This course introduces students to the subject of strategy and helps them better understand the overall impact of internal and external influences on the firm.  The basic purpose of the course is to provide the student broad insights into the practice of strategic management, and its real significance in contemporary multi-national corporations.
    • Dynamics Of Marketing & Research: This course is designed to serve as an introduction to the theory and practice of both traditional and digital marketing. In the first part of the course, we will explore the theory and applications of traditional marketing. It will help students answer the fundamental question of a marketing strategy – what value to provide and to whom – using the tools of segmentation, targeting, and positioning (STP) of brands. Through a mix of cases, discussions, lectures, individual assignments and projects, the course will demonstrate how central aspects of the marketing mix programs (i.e. product, place, pricing, and promotion) utilize STP, and how marketing research, advertising, and new product development can support effective marketing decisions. The second part of the course provides an introduction to digital marketing. Taking a practical approach, we will examine the role of digital marketing and many of the areas this terminology has grown to encompass. In addition to learning fundamental constructs and principles of the digital experience, students will focus on learning tools and skills necessary for solving business problems and exploiting business opportunities. In-class exercises will be utilized to provide insights and relevancy to this swiftly expanding area of marketing.

    Choose your Specialization/Major:

    The Dual MBA Program allows you to specialize in two different fields, earning more than 60 ECTS. While in Rome, you will specialize in Global Management & Leadership. For Paris & London, you can choose from the list below:

    While in ROME: At SSM
    • Global Management & Leadership Track
    The global management & leadership track develops leaders to effectively manage global operations with a comprehensive curriculum that covers the core business competencies needed to succeed in today’s global economy. MBA classes are given mostly in the evening to accommodate for professionals who work or for students who would like to work or pursue an internship.

    While in PARIS: At INSEEC Paris
    • International Business
    • Marketing & Brand Mgt
    • Fashion Marketing & Luxury Brands
    • Finance
    (Choose one of the Tracks)

    As you move into the second phase of the program, you will then dive further into international management & select the business track that best suits your career goals.

    While in LONDON: At INSEEC London
    • Corporate Finance
    • Financial Markets
    • Brand Management
    • Int. Business Mgt
    (Choose one of the Tracks)

    In the third phase, you will learn the global competencies needed to strategically analyze business today. Students will continue to learn how to work effectively across markets and business cultures, analyze and address future opportunities.

    Admission Requirements:

    The full time MBA Program can be completed within 4 academic terms which equals a full academic year.
    • Candidates seeking admission to the MBA program should hold a Bachelor’s degree or relevant Undergraduate degree.
    • All MBA candidates must have a sound command of the English language; both spoken and written.
    • Work-Experience is not necessary.
    • The final decision concerning the acceptance in the MBA degree program rests with Swiss School of Management.

    Application Procedures:
    Fill out the entire application form electronically, save word document, send to us.

    Note: do not fill in by hand and scan. Hand written forms will not be accepted. Fill out the application form for the ssm program and send it back to us to begin the process of applying.

    Note: application will not be reviewed until all documents have been received electronically and the application fee has been received.

    The total tuition fees of the program include all study material (except for the books), examination fees, wi-fi access, access to the library, company visits, excursions and Personal Success Profile Analysis and Adventure Day. All fees except the Application Fee are fully refundable in case of rejection of the study visa. Once the enrolment is confirmed, all paid-in fees are not refundable.

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