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Master of Arts in Entrepreneurship for the Global Hospitality and Tourism Industry

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CRCS Cesar Ritz Colleges

Master of Arts in Entrepreneurship for the Global Hospitality and Tourism Industry - Lucerna - Suíça

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Conteúdo:
Master of Arts in Entrepreneurship for the Global Hospitality and Tourism Industry (accredited by University of Derby).

The Masters of Arts in Entrepreneurship for the Global Hospitality and Tourism Industry provides a contemporary curriculum preparing graduates for employment and work in today’s global environment, achieved in an accelerated 22-week academic programme.

Accredited by University of Derby, students will graduate ready to launch and maintain a sustainable and profitable business within a challenging global environment. Students will graduate with a:

  • Master of Arts in Entrepreneurship for the Global Hospitality and Tourism Industry awarded by University of Derby, UK
  • Master of International Business in Hotel and Tourism Management awarded by César Ritz Colleges Switzerland (recognised by Canton of Valais)

6 months:
Brig Campus
2 academic terms (1 term: 11 weeks)

4-6 months:
Internship in Switzerland or worldwide

Consultancy Project:
Off Campus

Master of Arts in Entrepreneurship for the Global Hospitality and Tourism Industry awarded by University of Derby, UK

Successful graduates will have the opportunity to achieve in a wide range of stimulating and fulfilling careers. In the current economic climate, intense competition within the hospitality and tourism industry has led to the emergence of global companies who demand a high level of innovation and commitment to the job and who require high-calibre graduates to ‘make things happen’ – these postgraduate students will amply fulfil these criteria. Graduates can go on to set up their own businesses but are very likely to have to demonstrate intrapreneurial knowledge and skills within organizations where innovation and the necessity to work smarter are some of the key skills required in the global marketplace. 

The MA in Entrepreneurship for the Global Hospitality and Tourism Industry gives a new perspective to the vital role and effective practice of entrepreneurship in one of the most dynamic, unpredictable and fast-changing industry sectors in the world. Entrepreneurship deals with studying the tools to take up a business idea/concept, source the resources to turn it into reality and make that idea into a viable product or service whereas the concept of corporate entrepreneurship or intrapreneurship refers to the development of new ideas and opportunities in established businesses leading to change. This focus is on developing new business models where the entrepreneur must manage innovation, which often involves risk-taking and a legal understanding, in accomplishing their new ideas/concepts.

Year 1.

Terms 1 & 2.

Term 1 (11 weeks):

+Business Research Methods
+Hospitality Industry Operations & Trends
+Corporate Finance & Financial Decision Making
+Creativity and Innovation for Competitive Advantage
+Corporate Entrepreneurship for Hospitality and Tourism
+Language 1: French / German

Term 2 (11 weeks):

+Advanced Marketing Strategy in Hospitality and Tourism
+Risk, Crisis and Recovery in the Global Hospitality and Tourism Industry
+Digital Marketing and e-Commerce in Hospitality
+Leading Success Through Human Capital
+Business Sustainability in Hospitality and Tourism
+Language 2: French / German
Internship (4-6 months)
+Practical Experience
Independent Study: Consultancy Project
+Formulation of Business plan/dissertation

Students will graduate with:

Master of Arts in Entrepreneurship for the Global Hospitality and Tourism Industry awarded by University of Derby, UK

Entry Requirements:

  • High-school diploma or equivalent
  • English language proficiency of TOEFL iBT 55 or IELTS 5.5 or OOPT 50+ or equivalent
  • Recommended minimum age of 18 years*

Master's Degree Starting Dates / Course Calendar:

2019.
 
from: to:
Spring 8th April 21st June
Fall 7th October 20th December

2020
 
from: to:
Spring 6th April 19th June
Fall 5th October 18th December

2021
 
from: to:
Spring 5th April 18st June
Fall 4th October 17th December

Application Deadline:
You are advised to send your application as soon as possible as places are limited in the school.

For students who require a visa to enter Switzerland it is important that you contact the Swiss Embassy in your home country to find out the length of time necessary for your visa application. In certain countries it may take up to 12 weeks for a visa to be approved.
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