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Course in Design Management

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IED Istituto Europeo di Design - sede São Paulo

Course in Design Management - São Paulo Capital - São Paulo

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Objetivos:
The course in Design Management aims to provide students with a broad range of management skills, methods and tools and to discover the roles, functions and tasks of the company department. It also enables design, marketing and business professionals to bridge the gap between these different areas, to become key drivers of the creation, management and development of their own brands.
This Master will be awarded jointly by IED and IL3-UB (University of Barcelona)
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Target
Designers interested in coordinating interdisciplinary projects.
Designers that want to acquire a profound knowledge of the design business field in order to conceive successful products and to efficiently manage all the production processes.
Designers that already run a studio or own a small brand and want to expand.
People coming from general business and management areas and who are interested in the design field.
Conteúdo:
Program:
The Master will consist of two parts: one theory and one practical.
The first part will focus on project management, elements of strategic programming, business strategy, marketing and sales, and finance and human resources, among other topics.  The second part will include different workshops, historical case studies and the final project.


Course details:
The course is taught in English.

Frequency: Full-time
Dates: February 2010 – June 2011 (class until 17/12/2010)
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